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Each and Every Deodorant
Each and Every is a clean beauty brand founded in 2017, offering all-natural deodorants and other products that emphasize ingredient transparency and gender-neutrality. All ingredients are verified as safe by the Environmental Working Group.
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Each and Every is a clean beauty brand founded in 2017 by beauty-industry veterans in Cincinnati, Ohio. The brand offers all-natural deodorants, hand sanitizers, makeup wipes, and mini sets, emphasizing ingredient transparency and gender-neutrality. All ingredients are verified as safe by the Environmental Working Group, and the brand offers a Worry-Free Rewards program, subscription discounts, a Discovery Set, sustainable packaging, a 30-day money-back guarantee, and free shipping for orders of $25 and up.
Each and Every's target audience includes individuals who prioritize clean, natural beauty products with transparent ingredients. They appreciate gender-neutral offerings, safe ingredients, and sustainable packaging. Shoppers who enjoy rewards programs, discounts, and free shipping on orders will find the brand appealing.
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Here's what shoppers have to say:
- Each and Every Deodorant is cruelty free and vegan, and does not irritate the skin, leaving it feeling softer.
- The vanilla scent is highly praised by users.
- The ingredients, scents, and look of the product are liked by users.
Cons
- The deodorant's effectiveness wears off quickly.
- Some users have experienced negative reactions to certain blends.
For domestic orders in the US, Each & Every offers free shipping for orders over $25. For orders under that mark, there is a $5 shipping fee. Orders are typically processed within 5 business days and arrive within 3-5 business days.For international orders in Canada, excluding Quebec, Each & Every offers free shipping for orders over $25. For orders under that mark, there is a $5 shipping fee. Orders are typically processed within 5 business days and arrive within 7-12 business days.
Each & Every's return policy allows customers to return or exchange an item within 30 days of receiving it for a refund. Customers should email the customer service team to initiate the return process. Exchanges will void the return policy, and sets are not eligible for exchange. It is not specified how long it takes the company to process a return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
90
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100
This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
78
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100
This brand offers products that are on the pricey side.
Target Audience
Natural, Inclusive, Diverse
Stereotype
Eco-conscious
Pricing Rating
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Sustainability Score
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Quality Score
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DTCetc Score
78
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100
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