Cowboy Bikes

Cowboy is an innovative e-bike company that creates sustainable, effortless-to-ride bikes for city commuters. Their products feature minimalistic design, a streamlined mobile app, and built-in GPS to make your ride effortless and secure. Founded in 2017 and awarded Eurobike 2017, Red Dot Bicycle Design Award 2018, and Red Dot Best of the Best Product Design Award for 2019 and 2021 models, Cowboy is the perfect choice for an effortless city ride.

Socials
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DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Cowboy Bikes

Cowboy is a brand that was founded in 2017 by Adrien Roose and Karim Slaoui that offers a range of electric bikes that aim to elevate the daily commute to the next level in terms of speed, comfort, and freedom of movement around the city. Cowboy's bikes are designed with intelligent technology, delightful design, and meticulous service to enhance the riding experience. With Cowboy, customers can expect a seamless and enjoyable ride that is both stylish and efficient. Cowboy's commitment to quality and innovation has made them a top choice for those looking to upgrade their daily commute.

Who Shops At Cowboy Bikes

Cowboy's target audience includes individuals looking to elevate their daily commute with electric bikes that combine intelligent technology, delightful design, and meticulous service. They appreciate a seamless and enjoyable riding experience that is both stylish and efficient, making Cowboy's bikes a top choice for urban transportation.

What customers love about Cowboy Bikes

Here's what shoppers have to say:
  • Bike was delivered on time and with guidance on how to mount it
  • Excellent customer service, including free replacement parts and an incredible offer for a new rim
  • Smooth delivery and great product quality
  • Cowboy bike is incredible, with natural assistance and a smooth ride
  • Trustworthy webshop with excellent service
Cons
  • Delivery and customer service are unreliable
  • Quality issues with paint and brakes
  • Accessories may be missing or of poor quality
  • Overall, the bike may not be worth the price

Cowboy Bikes's Shipping Policy

Cowboy currently delivers to Austria, Belgium, Denmark, France, Germany, Italy, Luxembourg, the Netherlands, Spain, Sweden, and the United Kingdom. Shipping fees and costs are calculated at checkout depending on the delivery address. The delivery partner will contact the customer to choose a delivery date, and if none of the proposed options work, the customer can ask for a later delivery date. The brand offers flexible delivery times and a quick assembly process, with the bike ready to ride in just a few minutes. If the customer is not satisfied with their purchase, Cowboy allows bike returns within 14 days.

Cowboy Bikes's Return Policy

Cowboy offers a 14-day return policy for their bikes. To return a bike, it must be in its original packaging, unused, and in perfect condition. If the bike has been assembled or used, a loss of value fee of up to €500 will be charged. A replacement box can be provided for €90. The total amount will be refunded, minus the return shipping cost and any fees, within 14 days of receiving the bike. Accessories or spare parts purchased on their website can be returned if they are unused, sealed, and in a resalable condition.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
78
/
100
This brand offers products that are on the pricey side.
Target Audience

Urban commuters, tech-savvy, stylish

Stereotype

Urbanite

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Sustainability Score
90
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100
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Quality Score
90
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100
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DTCetc Score
78
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100
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Cowboy Bikes on Socials

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