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Apparel — Chic

Negative Underwear

Negative Underwear is a luxurious lingerie brand founded in 2014 by Lauren Schwab and Marissa Vosper. Their collection of chic, minimal intimates is designed to make women feel amazing in their own skin, and has been featured in Vogue, InStyle, Refinery29 and more. All materials are sourced from European OEKO-Tex certified mills and ethically manufactured. Sizes range from A to G with international shipping.

negativeunderwear.com ↗ ★★★★★ 4.7 via Okendo
Negative Underwear
DTCetc Score
92
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

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The story

Negative Underwear is a female-founded and operated intimate apparel brand established in 2014. The brand creates underwear, socks, and related intimate items, with each piece inspired, fit, and wear-tested from a female perspective.

Who shops at Negative Underwear

For people seeking uncomplicated, well-fitted intimate apparel.

Negative Underwear
100%
Direct-to-consumer
Apparel
Category
03

The DTCetc bottomline

92
/100
Overall score
Quality90
Sustainability90
Value for money50
Category
Apparel
Style
Chic
04

What customers say

4.7 Summarized from verified reviews via Okendo

"You literally forget that you're wearing a bra they are that comfortable."

Negative Underwear earns strong praise for exceptional comfort and quality, though pricing is a concern for some.

Customers love
Extremely comfortable and soft fabrics that customers forget they're wearing
High-quality construction that holds up well through washing and wearing
Versatile styles (bras, underwear, loungewear) that work for various needs including nursing
Things to consider
Premium pricing at $100+ may not feel justified to all customers
20
Products tracked by our nightly sync
1
Head-to-head face-offs published
05

Popular products

Shop the range ↗

Negative Underwear shipping policy

Free shipping over $100

Free US shipping is offered on all orders over $100.

Negative Underwear return policy

21-day return window

Full-priced items can be returned within 21 days of purchase if unworn, unwashed, undamaged, with tags attached, and in original packaging. Store credit is issued electronically at no cost and does not expire; refunds and exchanges are processed after warehouse inspection, allowing up to 10 business days for receipt and processing.

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Compare Negative Underwear

Negative Underwear is featured in The 9 Best Lingerie & Intimates Brands of 2026
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