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Everlane
Everlane is a United States-based casual apparel retailer that sells men's and women's Clothing. Everlane makes a difference with their exceptional quality, ethical sourcing, and radical transparency. Their timeless products are meant to be added to your wardrobe seemlessly.
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DTCetc’s Take
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Everlane is an ethical fashion brand founded by Michael Preysman in 2010. The company is based in San Francisco and has partnered with ethical factories around the world to source the finest materials and create high-quality fashion and accessories for both men and women. Everlane has received attention from major publications such as the New York Times, Glamour, Business Insider, and Vogue and has been named #3 in the Most Innovative Company list by Fast Company in 2019. The brand promotes exceptional quality, ethical factories, and radical transparency, offering a wide range of products at varying price points and international shipping to most countries.
Customers who prioritize ethical and sustainable fashion would find Everlane useful. These customers are conscious of the impact their purchases have on the environment and the people involved in the production process. They look for brands that prioritize transparency and ethical practices, such as fair wages and safe working conditions for factory workers.
Everlane aligns with these values by partnering with ethical factories around the world and promoting radical transparency. The brand provides detailed information about the factories they work with, the materials used in their products, and the true cost of production. This allows customers to make informed decisions about their purchases and feel confident that they are supporting a brand that prioritizes ethical practices.
In addition, Everlane offers a wide range of products at varying price points, making ethical fashion accessible to a broader audience. This appeals to customers who want to make a positive impact with their purchases but may not have the budget for high-end sustainable fashion.
Overall, customers who prioritize ethical and sustainable fashion and value transparency in the production process would find Everlane useful. The brand's commitment to ethical practices and accessibility make it a great option for conscious consumers.
Products powered by Next Big Shop - get real time product and sales insights on any Shopify store.
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Here's what shoppers have to say:
- Great prices, solid products with good, minimalist design
- High quality pieces at a reasonable price
- Cute but classic designs, quality materials, and decent customer service
- Understanding the price of a garment and why it costs a certain amount
- Everlane has high quality products given its price range
- Offers a sizing guide and reviews with tips on sizing
- Perform Leggings strike a nice balance between compression and movement
- More communications around transparency in their social media.
Cons
- Inconsistent fit and quality of items
- Prices can be high for some items
- Limited variety of clothing models
- Frequent sales may encourage consumers to wait for discounts
- Inconsistent pant sizing and lack of transparency in measurements
- Uncomfortable bras and synthetic ones do not stay in place
- Controversial labor practices and treatment of workers
For domestic orders, Everlane offers three types of shipping methods and costs: No Rush (5-8 business days) for $5, Standard (3-5 business days) for $7, and Express (2-3 business days) for $20. Additionally, orders of $75 or more receive free shipping. For international orders, Everlane offers Standard Shipping for $10 and Express Shipping for $25-50. Standard Shipping takes 7-14 business days worldwide, or 12-18 business days if you live in China. Express Shipping takes 2-3 business days to Canada and 3-5 business days everywhere else. Orders of $120 or more for Standard Shipping and $200 or more for Express Shipping receive free shipping. All necessary duties and taxes are collected at the time of purchase.
Everlane accepts returns within 30 days from the date of purchase as long as the item is unwashed and unworn and includes any original packaging, including all tags and shoe boxes (when applicable). Original shipping costs and duties are non-refundable, and Final Sale items and gift cards are also non-refundable. Handling fees, duties, and taxes are non-refundable through Everlane, except for orders shipped to Australia, New Zealand, Canada, and the UK. US-based customers can exchange for in-stock items within 30 days of shipment. Everlane partnered with Happy Returns to allow in-person returns in their US locations. Unfortunately, the company is not exchanging any international orders. It typically takes 3-5 business days for the company to process a return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
90
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100
This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
88
/
100
This brand offers products that are on the pricey side.
Target Audience
Young professionals
Stereotype
Ethical shopper
Pricing Rating
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Sustainability Score
90
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Quality Score
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DTCetc Score
88
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100
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