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The news, funding and launches moving direct-to-consumer right now — curated from the sources that matter.

How Litter Robot is doing TikTok Shop without the deep discounts
Lead story Marketing & acquisition

How Litter Robot is doing TikTok Shop without the deep discounts

Modern Retail · 2d ago
The Weekly Closeout: Revolve debuts magazine and Cato closes 120 stores
Retail & omnichannel The Weekly Closeout: Revolve debuts magazine and Cato closes 120 stores Retail Dive · 3d ago
It scared the hell out of me : What brands have learned from creator partnerships
Marketing & acquisition It scared the hell out of me : What brands have learned from creator partnerships Digiday · 3d ago
3 major takeaways from an extravagant, maximalist Milan Fashion Week
Consumer trends & spending 3 major takeaways from an extravagant, maximalist Milan Fashion Week Glossy · 3d ago
In New York, Nordstrom brings gourmet foods to its evolving pop-up space
Retail & omnichannel In New York, Nordstrom brings gourmet foods to its evolving pop-up space Retail Dive · 4d ago
Exclusive: Coty names new US consumer beauty chief as it rebuilds brand support
People & culture Exclusive: Coty names new US consumer beauty chief as it rebuilds brand support Glossy · 4d ago
DoorDash adds new retailers, texting shopping assistant
Retail & omnichannel DoorDash adds new retailers, texting shopping assistant Modern Retail · 4d ago
It scared the hell out of me to hand over the keys : What brands have learned from creator partnerships
Marketing & acquisition It scared the hell out of me to hand over the keys : What brands have learned from creator partnerships Modern Retail · 4d ago
DoorDash Debuts Returns Program Amid New Retail Partnerships
Retail & omnichannel DoorDash Debuts Returns Program Amid New Retail Partnerships PYMNTS · 5d ago
How Shira Lazar grew social account What’s Trending to seven figures in revenue
Consumer trends & spending How Shira Lazar grew social account What’s Trending to seven figures in revenue Digiday · 5d ago
This week in DTC

Creator bets, platform pivots, and cautious capital

Brands are renegotiating how they grow: Litter Robot is testing TikTok Shop without discounting, Cakes Body is converting viral moments into owned media, and multiple brands are publicly wrestling with the risks of handing creative control to creators. On the capital side, Rare Beauty's $100M raise and Oura's IPO signal continued investor appetite for brand-led wellness plays, while Revolve launching a magazine and Nordstrom expanding gourmet pop-ups reflect a broader push to deepen customer relationships beyond the transaction. Meanwhile, Cato closing 120 stores and Mattel installing a new CEO serve as reminders that operational discipline remains non-negotiable regardless of channel strategy.

Funding & deals All →
Raise Rare Beauty — $100M IPO Oura Inc. Raise Zeal — $10M M&A Untuckit IPO Oura Inc.
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Latest headlines

01 Mattel names new CEO Retail Dive · 5d ago 02 Beauty brand Cakes wants to turn its TikTok virality into an owned media strategy Glossy · 5d ago 03 Wellness Briefing: The teams behind SweatHouz and P90X are launching a daydream studio for brain health Glossy · 5d ago 04 Best Buy to launch on TikTok Shop Retail Dive · 6d ago 05 Beauty Briefing: Fragrance is taking a page from the romantasy craze as Fine’ry teams up with A Court of Thorns and Roses Glossy · 6d ago 06 Shopify Opens Store Checkouts to AI Agents PYMNTS · 6d ago 07 Walmart CEO addresses dynamic pricing concerns Retail Dive · 1w ago
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Voices on 𝕏

N Nik Sharma @mrsharma All things DTC — founder of Sharma Brands; advisor to Feastables, Chamberlain Coffee, Everlane. S Sean Frank @SeanEcom CEO of Ridge — candid, numbers-first takes from a bootstrapped nine-figure DTC operator. T Taylor Holiday @TaylorHoliday CEO of Common Thread Collective — ecommerce growth, profitability and paid-media frameworks. M Moiz Ali @moizali Founder of Native (sold to P&G) — sharp threads on building and selling a CPG brand.