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The latest in direct-to-consumer — news, funding, launches and the operators worth listening to. Curated from public sources and refreshed through the day.
This week in DTC
Top story: Primark leans on expansion for growth (Retail Dive). Notable deal: Reformation. Plus 12 more headlines across DTC this week.
Retailers have spent two decades optimizing for traffic. The metric that shaped every SEO budget, every paid search bid and every social media campaign was volume: how many visitors arrived at the site. Shopify reported in a May blog post that artificial intelligence-referred shoppers on its platfo…
Retailers have spent two decades optimizing for traffic. The metric that shaped every SEO budget, every paid search bid and every social media campaign was volume: how many visitors arrived at the site. Shopify reported in a May blog post that artificial intelligence-referred shoppers on its platfo…
Marisa Thalberg, chief customer and marketing officer at parent Catalyst Brands, opens up about the Intern Diaries and a loyalty tie-up with J.C. Penney.
The new bra franchise is the intimates brand s softest yet. Meanwhile, Gary Friedman sold 125,000 RH shares.
While The Home Depot is not a sports equipment or sports apparel retailer, its consumer base has given it ample reason to develop a comprehensive retail media strategy around the World Cup.
As the creator economy has grown, influencers and content creators have monetized their platforms by launching brands, to varying degrees of success. Now, they’re adding C-suite roles to their resumes.
While The Home Depot is not a sports equipment or sports apparel retailer, its consumer base has given it ample reason to develop a comprehensive retail media strategy around the World Cup.
Meanwhile the denim maker posted strength in direct-to-consumer and wholesale in the second quarter.
The toy company is entering into adult crafting and home decor with the launch of Blooms by Play-Doh.
Advertisers embrace AI for social media and retail media marketing, but are slower to adopt AI for influencer and CTV marketing.
Forget warm, neutral and cool undertones — celebrity makeup artist-turned-brand founder Hung Vanngo is reimagining how consumers should shop for foundation with his brand's foray into complexion products. Glossy sat down with Vanngo and CEO Samantha Kitain for all the details.
Target is reorganizing its strategy team, a group that helps the company set priorities, Bloomberg reported Wednesday (July 8). The move included the elimination of some roles on the team, the report said, citing an internal memo and saying the document’s contents were confirmed by Target. The comp…
Kohl's is "leaning heavily" into Nike as part of its new back-to-school campaign, executives shared. The investment includes a broader assortment, as well as Nike-themed tunnel-walk installations in stores.
Every quarter the retailer will refresh its pro loyalty partnership offers, which span four lifestyle and business categories.