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DTCetc’s Take
Popular Products
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Rara is a fine jewelry company founded by Val Wikstrem and his brother Valentine. Rara is all about creating bespoke jewelry pieces that are as unique as the wearer. The brand is dedicated to crafting handmade rings with genuine, ethically sourced natural stones, and high-quality materials like sterling silver, 18K gold, and diamonds. By operating directly online, Rara is able to offer affordable financing options without any luxury markups. The jewelry pieces are modern, timeless, and designed to push past the limitations of mass-produced jewelry. Each piece is an expression of the wearer's inner beauty, capturing the unique beauty of semi-precious stones and marrying it with exquisite designs.
Rara customers are individuals who appreciate unique and bespoke fine jewelry pieces crafted with ethically sourced natural stones and high-quality materials. They value the brand's dedication to creating modern, timeless designs that express their individuality. Rara's clientele likely consists of people who want to invest in handmade jewelry without the luxury markups, and who appreciate the brand's commitment to ethically sourced materials.
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Here's what shoppers have to say:
- Very pretty leather band
- Easy to put on
Cons
- Issues with elasticity over time
- Colors may wash out
Rara offers free shipping for all products within the continental US through USPS. The estimated delivery time for USPS shipping is between 3-5 business days after processing. For faster delivery, customers can opt for express DHL delivery for a fee, which takes 1-3 business days.
Rara offers a 30-day no-questions-asked return and refund policy for all items purchased directly from them. Gift cards are non-refundable. All returned items must be shipped back in their original packaging and include all accessories. Refunds are processed to the original payment method used during purchase.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
80
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100
This brand offers products that are on the pricey side.
Quality Score
85
/
100
This brand offers products that are on the pricey side.
DTCetc Score
86
/
100
This brand offers products that are on the pricey side.
Target Audience
Individuality seekers, ethical jewelry lovers, bespoke jewelry enthusiasts
Stereotype
Bespoke
Pricing Rating
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Sustainability Score
80
/
100
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Quality Score
85
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100
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DTCetc Score
86
/
100
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Speciality
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