Rally

Rally is the perfect beer for the active and conscious lifestyle. With functional ingredients and a commitment to philanthropy, Rally is the perfect drink for celebrating wins and spreading kudos with friends.

Category
CPG
Specialty
Socials
76
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
No items found.

DTCetc’s Take

About Rally

Rally is a purpose-driven beer company founded by a team of passionate sweat enthusiasts who believe in the power of living a balanced active lifestyle. Rally offers a range of functional beers designed to align with the values of their customers, integrating functional ingredients to keep them on track. The company is committed to making a positive impact in the places and communities where they live, work, and play through their philanthropic arm, Rally for Good, which focuses on environmental conservation, health, and building community. Rally is perfect for any occasion, whether it's at the trailhead, après ski, or at the end of a long run, where customers can be present with friends, spread kudos, and celebrate their wins.

Who Shops At Name

Rally customers are active individuals who believe in living a balanced lifestyle and enjoy functional beers that complement their values. They appreciate the brand's commitment to making a positive impact on the environment, health, and community-building initiatives. Rally's clientele likely consists of people who want to celebrate their active pursuits with friends while enjoying a purpose-driven beer that supports their lifestyle.

What customers love about Rally

Here's what shoppers have to say:
  • Rally is a purpose-driven brand committed to making a positive impact on the environment, promoting health and wellness, and fostering an inclusive community.
  • Their beer tastes great and doesn't leave you feeling weighed down or regretful the next day.
  • Rally inspires people to get outside, move their bodies, and celebrate their wins, no matter how small.
  • Their Rally for Good initiative is inspiring, and they focus on environmental conservation, health, and building community.
  • Rally uses functional ingredients to enhance their beer's health benefits and promote an active lifestyle.
Cons
  • The product selection could be improved
  • The marketing approach may not appeal to everyone
  • The packaging could be more environmentally conscious
  • The branding may not be to everyone's taste
  • The company's philanthropic efforts could be more hands-on

Rally's Shipping Policy

Rally ships out orders between Monday to Friday and customers will receive an email confirmation once the order has been shipped. Deliveries also take place between Monday to Friday with delivery hours between 8am to 5pm. During busy periods, deliveries may occur outside of these hours.

Rally's Return Policy

Rally offers a 30-day return policy for eligible items. To be eligible for a return, the item must be in the same condition as when it was received, unused, with tags and in its original packaging. Customers must provide the receipt or proof of purchase. To initiate a return, customers can contact Rally at hello@drinkrally.ca. If the return is accepted, Rally will provide a return shipping label and instructions on where to send the package. Damaged, defective, or incorrect items should be reported immediately upon receipt. Perishable goods, custom products, personal care goods, hazardous materials, flammable liquids, or gases cannot be returned. Sale items and gift cards are also not eligible for returns. Refunds will be issued to the original payment method once Rally has received and inspected the return. The processing time for refunds may vary depending on the customer's bank or credit card company.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
75
This brand offers products that are on the pricey side.
Sustainability Score
70
/
100
This brand offers products that are on the pricey side.
Quality Score
76
/
100
This brand offers products that are on the pricey side.
DTCetc Score
77
/
100
This brand offers products that are on the pricey side.
Target Audience

Active, purpose-driven, community-oriented

Stereotype

Active

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
70
/
100
This is a placeholder
Quality Score
76
/
100
This is a placeholder
DTCetc Score
77
/
100
This is a placeholder

Rally on Socials

View this profile on Instagram

Rally (@Rally) • Instagram photos and videos

Brands Like Rally

Looking for brands similar to Rally

We've got you covered. Check out this list of similar CPG brands that customers of Rally love.

Haus

Haus is a new kind of wine designed for the way we drink today: everyday. It's made with things you can pronounce - like chardonnay grapes. elderflower and lemon - not synthetic flavors and added sugar. It's crafted in Napa Valley using hands-on winemaking techniques, and is bottled right here in California so we can make sure you're getting the best. Welcome to the Haus family.

A Glass of

A Glass of is the perfect wine brand for those who want to try new and exciting wines without breaking the bank. With a focus on sustainability and supporting independent winemakers, their 200mL pouches are perfect for environmentally conscious wine lovers.

Ami Ami

Discover Ami Ami, the sustainable wine brand from France. Made with care for the land and fruits, their vegan wines are additive-free and come in eco-friendly boxed packaging.

And Soda

And Soda is a UK-based beverage brand founded in 2019 by co-founders Barry Darnell and Michael Johns. Offering stylish, sugar-free, low-calorie, gluten-free, and vegan vodka sodas in three flavors, And Soda has been featured in Stylist Magazine, The Week Magazine, and The Evening Standard and is available in Sainsbury’s and Tesco.

Avaline

Avaline, founded by Cameron Diaz and Katherine Power, offers delicious, organically farmed wines that are free from unwanted extras. Their transparently produced wines are perfect for health-conscious customers who value natural products and high-quality taste.

Bev

Bev is more than just a beverage brand, it's a movement! With zero-sugar drinks made from high-quality ingredients and a focus on female empowerment, Bev is perfect for any occasion.

Black Lines

Black Lines is the ultimate cocktail brand for those who value quality and convenience. Their dedication to using the best ingredients and partnering with renowned distilleries and venues makes them a go-to for cocktail enthusiasts.

Bomani

Bomani's Cold Buzz is the perfect drink for health-conscious individuals who want to enjoy alcohol without compromising their lifestyle. With only 110 calories and gluten-free, this energizing caffeine-infused cold brew coffee is perfect for a busy day.

Coconut Cartel

Indulge in the exotic flavors and culture of Central America with Coconut Cartel's premium rum offerings. Join the Cartel and experience the world's most mysterious terroir with every sip.

Drink Volley

Indulge in the refreshing and transparent seltzer from Drink Volley. With a commitment to clean ingredients and environmental responsibility, Volley is the perfect choice for those who value transparency in their beverages.

Be the first to know the hottest in online brands.
By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
No items found.

DTCetc is going through periodic scheduled maintainence. We will be back soon. Meanwhile check out our socials

A Youtube icon
Instagram icon