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CPG — Health-conscious

Hint

Hint offers delicious and healthy fruit-infused water without any added sugars, preservatives, or calories. Their unique flavors, sparkling and energy water options, and kid-friendly packaging make them a refreshing alternative to plain water.

Hint
DTCetc Score
94
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Hint Water is a zero sugar flavored water brand founded by a visionary who wanted to escape diet soda. The brand offers 25 flavors of fruit-essence water and aims to encourage people to drink more water.

Who shops at Hint

For people seeking flavored water without sugar who want to increase their water consumption.

Hint
100%
Direct-to-consumer
CPG
Category
03

The DTCetc bottomline

94
/100
Overall score
Quality95
Sustainability90
Value for money70
Category
CPG
Style
Health-conscious
04

What customers say

Customers love
  • 25 flavor options available
  • Zero sugar formulation
  • Flat $9.99 shipping for 1-2 cases, free shipping for 3+ cases
  • Most orders ship within 24 hours (Mon-Fri morning orders)
  • Ships to lower 48 states
05

Popular products

Shop the range ↗

Hint shipping policy

Free shipping

Hint ships to the lower 48 states with flat $9.99 shipping for 1-2 cases and free shipping for 3+ cases. Most orders placed Mon-Fri morning ship within 24 hours; orders placed Fri afternoon-Sun ship Monday.

Hint return policy

Hint does not accept returns, exchanges, or refunds due to food safety reasons. Customers with order issues should contact customer service.

06

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