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DTCetc’s Take
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Fly by Jing was founded in 2018 by Jing, who recently reclaimed her birth name after going by Jenny for most of her life. Inspired by the amazing flavors of her hometown Chengdu and its famous fly restaurants, Jing created a line of products that are not traditional, but personal. Fly by Jing's products don't conform to anyone else's notions of value, taste, or tradition. They are one person's recipes, vision, and story. Made in Sichuan Province, but living in America like Jing, these products are a reflection of her heritage and experiences. Try Fly by Jing's unique sauces and seasonings to taste the soulful flavors of Chengdu's hole-in-the-wall eateries that attract diners like flies.
Customers who enjoy bold and uncensored Chinese flavors would love Fly by Jing. They are likely interested in exploring different cuisines and experimenting with new flavors. These customers value premium ingredients and small-batch crafted products, which aligns with Fly by Jing's commitment to using natural and fresh ingredients in their Sichuan spices and sauces. Additionally, customers who enjoy hosting gatherings and creating unique dining experiences, such as hot pot, would find Fly by Jing's products helpful in elevating their meals. Overall, customers who prioritize high-quality ingredients and unique flavor experiences would appreciate Fly by Jing's offerings.
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Here's what shoppers have to say:
- Unique and addictive flavor
- Attractive packaging, fantastic service
- Rich, distinctive flavor, complex depth
- Vibrant, spicy, fun branding
- Fast shipping
- Super spicy, fragrant, complex
- Zhong sauce is better
- Peanut-free, great for allergies
- Versatile, delicious additions to meals
Cons
- Less spicy than expected.
- Price is high compared to others.
Fly by Jing offers free domestic standard U.S. shipping for orders over $50, excluding Frozen Dumplings. For orders under $50, there is a flat rate economy fee of $7. International shipping is charged based on weight and destination, and additional customs + duty fees may apply which vary per country.
Fly by Jing offers a 7-day return policy for their products. If a customer is not satisfied with their purchase, they can email or call the company within 7 days of receiving the order to initiate a return. It is not specified how long it takes for the company to process a return or if there are any restrictions on returns. However, it should be noted that if there are any items that cannot be returned, that information is not provided.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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50
This brand offers products that are on the pricey side.
Sustainability Score
50
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100
This brand offers products that are on the pricey side.
Quality Score
85
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100
This brand offers products that are on the pricey side.
DTCetc Score
62
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100
This brand offers products that are on the pricey side.
Target Audience
Bold foodies
Stereotype
Foodies
Pricing Rating
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Sustainability Score
50
/
100
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Quality Score
85
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100
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DTCetc Score
62
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100
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