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DTCetc’s Take
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Drink Almighty mission is to create conscious, clean, and delicious drinks made by nature for those with a thirst for life. They use only organic fruits and vegetables as well as superfoods that contain vitamins, minerals, and antioxidants to make their juices. Their sparkling waters contain zero sugar, nothing artificial, and just natural flavor derived from real fruit. The packaging is recyclable and often made from recycled materials. Drink Almighty also supports Edible Education programs in schools to help kids learn how to grow, cook, enjoy fresh produce, and generate a love for real food. Their drinks can be found at a range of great supermarkets, service stations, cafes, bars, and restaurants across New Zealand, Australia, and Singapore.
Drink Almighty caters to consumers who prioritize conscious, clean, and delicious drinks made from organic fruits, vegetables, and superfoods. These customers appreciate the brand's commitment to sustainable packaging and support for Edible Education programs.
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Here's what shoppers have to say:
- Drink Almighty is fizzy but light on the palette.
- The drink has a typical tonic taste with a fruity scent.
- The taste is crisp and refreshing.
- Some find the flavor to be very special.
- The brand is known to be healthy and contains more vitamins.
- The beetroot and ginger juice was top-notch, even for someone who doesn't normally like ginger in their juice.
- The guava flavor is a favorite for some and can be found at local Countdown stores.
Cons
- The flavor profile of Drink Almighty may not be suitable for those who prefer sweeter drinks.
- The packaging of Drink Almighty is unappealing and looks cheap.
- The drink has a strange aftertaste that lingers in the mouth.
- The packaging of Drink Almighty may not be visually appealing to some consumers.
- The taste of the drink may not be to everyone's liking, with a lingering aftertaste that some may find unpleasant.
Drink Almighty is currently shipping orders during Level 3, but there may be delays due to increased courier traffic. The brand aims to deliver orders as quickly as possible. Standard delivery times are 1-2 business days for North Island delivery, 2-3 business days for South Island delivery, and an additional 1-3 business days for rural delivery. There is no Saturday delivery available. All orders placed before 12pm will be dispatched the same day.
Drink Almighty allows returns for wrong or faulty products received within 30 days of delivery. Sale or discounted items are not eligible for refunds. Exchanges are available for damaged items, and the company will work through the process of return and send a replacement. Once a returned order is received, Drink Almighty will inspect it and notify the customer of the approval or rejection of the refund. If approved, the refund will be processed and credited to the original method of payment within a certain amount of days.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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70
This brand offers products that are on the pricey side.
Sustainability Score
85
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100
This brand offers products that are on the pricey side.
Quality Score
85
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100
This brand offers products that are on the pricey side.
DTCetc Score
87
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100
This brand offers products that are on the pricey side.
Target Audience
Conscious, health-conscious, eco-conscious
Stereotype
Health-conscious
Pricing Rating
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Sustainability Score
85
/
100
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Quality Score
85
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100
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DTCetc Score
87
/
100
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