The DTCetc Face-Off CPG Updated July 2026

Ryze vs Mud Wtr

Ryze and Mud Wtr are the two biggest mushroom-coffee brands competing for the anxious-caffeine-drinker cutting back on regular coffee. Mud Wtr is the original — premium, herbal, almost no real coffee in the blend. Ryze is the affordable challenger with a six-mushroom blend, a small dose of arabica coffee, and a per-cup cost roughly half of Mud Wtr's at the subscription tier.

Photography: Ryze product imagery Photography: Mud Wtr product imagery

DTCetc score

Ryze72/100
Mud Wtr72/100

Customer rating

Ryze4.91★
Mud Wtr—

Typical prices

Ryze$3–$80
Mud Wtr$5–$475

Pricing tier

Ryze$$
Mud Wtr$$$$
The verdict

Which should you pick?

Ryze
★★★★¾ 4.91
72/100

Best forMUD\WTR for the budget-conscious

Visit Ryze →
Mud Wtr
72/100

Best forHealth-conscious coffee alternative seekers

Visit Mud Wtr →

The bottom lineBoth brands score identically on editorial quality (72/100) but serve different priorities. Choose Ryze if you want sustained energy with 48mg caffeine, a 4.91/5 review rating from 211k+ customers, and a straightforward 30-day money-back guarantee. Choose Mud Wtr if you prefer a coffee ritual with minimal caffeine impact and don't mind a stricter return policy (no refunds on opened products) and higher typical prices ($5–$475 vs. Ryze's $3–$80).

Key differences at a glance

  • Ryze contains 48mg caffeine for sustained energy; Mud Wtr is positioned as a low-caffeine coffee alternative to avoid jitters and sleep disruption.
  • Ryze has 4.91/5 stars from 211,309 published reviews; Mud Wtr's customer review data is not provided in the fact sheet.
  • Ryze offers a 30-day money-back guarantee with prepaid return labels; Mud Wtr does not refund open tins and requires special circumstances review.
  • Ryze's typical price range is $3–$80; Mud Wtr's is $5–$475, reflecting a higher pricing tier (70 vs. 35).
  • Ryze emphasizes health benefits (better sleep, digestion, focus, no crash); Mud Wtr emphasizes the sensory coffee ritual without caffeine's negative effects.

Still weighing it up? Save this comparison & get deals on both →

From published customer reviews

What customers actually say

This mushroom coffee tastes great and it makes me feel good when I drink it. I have more energy and I feel more alert all day.

Ryze verified buyer · via Okendo
4.91 store rating · via Okendo

Ryze mushroom coffee is highly praised for its taste, sustained energy without crashes, and reported wellness benefits including better sleep, digestion, and focus.

Customers love
  • Smooth, pleasant taste compared to regular coffee; described as warm and comforting
  • Provides clean, sustained energy and mental clarity without jitters or crashes
  • Reported health benefits: better sleep, improved digestion, reduced bloating, weight loss, reduced food cravings
Watch out for
  • One reviewer unsure how well it works and still evaluating effectiveness
  • Taste preference varies; some prefer matcha/cocoa products over the coffee

No aggregated customer-review data for Mud Wtr yet — check reviews directly on their site.

Summarized from each brand's own published customer reviews. We never republish full reviews — read them all at the source.

Shop the face-off

Most-loved pieces, side by side

Ryze's most-loved
Cozy Socks Cozy Socks $16 Cozy Rye Crew Cozy Rye Crew $50 Coffee Duo: Dark + Medium Roast Coffee Duo: Dark + Medium Roast $80
Mud Wtr's most-loved
90 serving Rest B2B 90 serving Rest B2B $75 90 serving Original B2B 90 serving Original B2B $75 $125 90 serving Mushroom Boost B2B 90 serving Mushroom Boost B2B $35
Ryze typical prices$3–$80
Mud Wtr typical prices$5–$475

At a Glance

Comparison Between
Ryze
Ryze
Mud Wtr
Mud Wtr
Category CPG CPG
Speciality Coffee Coffee
DTCetc Score 72/100 72/100
Customer rating 4.91★ —
Typical price range $3–$80 $5–$475
Free shipping Free Free
Return window 30 days 30 days
Stereotype MUD\WTR for the budget-conscious Health-conscious
Pricing Rating
$$$$$ This brand is affordably priced
$$$$$ This brand is moderately priced
Sustainability Score
52/100
This brand scores fair in sustainability
60/100
This brand scores good in sustainability
Quality Score
68/100
This brand scores good for product quality
50/100
This brand scores fair for product quality
In the wild

Both brands, up close

Ryze product photography
Ryze
Mud Wtr product photography
Mud Wtr
Ryze product photography
Ryze
Mud Wtr product photography
Mud Wtr
Ryze product photography
Ryze
Mud Wtr product photography
Mud Wtr

Who shops at Ryze Vs. Mud Wtr

Who shops at Ryze

For people seeking enhanced energy, focus, gut health, and immunity support through a mushroom coffee alternative.

More about Ryze →

Who shops at Mud Wtr

For people who enjoy the coffee ritual but want to avoid caffeine's negative effects on sleep and energy levels.

More about Mud Wtr →

Ryze Vs. Mud Wtr The Pros

Ryze's Pros

  • 30-day money back guarantee
  • Rated 4.8 out of 5 based on 211,309 reviews
  • Free standard shipping available
  • Jitter-free energy with no crash
  • Vegan, gluten-free, non-GMO, no sugar
More about Ryze →

Mud Wtr's Pros

  • Offers the sensory experience of coffee (smell and flavor) with reduced caffeine impact
  • Founded on addressing the anxiety and sleep cycle disruption caused by traditional coffee
  • Provides a ritual-focused alternative beverage
  • Offers promotional discounts and a happiness guarantee
More about Mud Wtr →

Ryze's shipping policy Vs. Mud Wtr's Shipping Policy

Ryze's shipping policy

RYZE ships to the United States and Canada. Free standard shipping typically takes 5-7 business days after a 1-2 business day processing period, with expedited ($3.00) and two-day options also available.

More about Ryze →

Mud Wtr's shipping policy

Mud Wtr offers shipping to both the United States and Canada. For Canadian customers, shipping is a flat rate of $10 regardless of location. Delivery typically takes around 10 days, but there may be delays at the border. In the United States, standard shipping is free for subscription orders. On-demand customers can choose between standard shipping for $5 (4-8 business days), or pay extra for faster delivery (3 business days for $10 or 2 business days for $15).

More about Mud Wtr →

Ryze's return policy vs Mud Wtr's Return Policy

Ryze's return policy

Customers must request a return within 30 days of delivery by email, Instagram/Facebook DM, or text. RYZE provides a prepaid return label within 24-48 hours, and refunds are processed within 1-2 business days of the package arriving at the warehouse.

More about Ryze →

Mud Wtr's return policy

MUD\WTR does not offer refunds on open tins or for any reason on orders placed more than 30 days from the original purchase date. Special circumstances can be reviewed by emailing drink@mudwtr.com.

More about Mud Wtr →