Proper Cloth

Proper Cloth is a United States-based modern apparel retailer that sells men's Clothing. Proper Cloth wants to make buying custom dress shirts an accesible experience for gentlemen around the world. With precise technical metrics and lots of style, Proper Cloth offers the perfect shirt for all men.

Category
Apparel
Specialty
Socials
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Proper Cloth

Proper Cloth was founded in 2008 by a passionate team with a mission to simplify shopping for men's custom dress shirts. Based in the United States, Proper Cloth offers a wide range of fabrics, styles, colors, patterns, and customization options for both casual and formal shirts. The brand also offers cutting-edge jackets made of luxurious textures and materials. Proper Cloth is committed to customer satisfaction and offers a Perfect Fit Guarantee, ensuring that customers receive garments that fit perfectly and reflect their unique style. With a focus on quality and innovation, Proper Cloth has become a go-to brand for men looking to elevate their wardrobe.

Who Shops At Name

Proper Cloth would be useful for customers who are looking for high-quality, customizable dress shirts and formal wear. These customers are likely to be fashion-conscious men who value fit, quality, and unique style. They may be looking for classic colors and styles or want to design their own shirts to match their personal preferences and lifestyle. They may also be interested in the brand's Perfect Fit Guarantee and item reimbursement policy, which demonstrates the brand's commitment to customer satisfaction. Overall, customers who are looking for high-quality, customizable dress shirts and formal wear that are designed for comfort, breathability, and longevity would find Proper Cloth useful.

What customers love about Proper Cloth

Here's what shoppers have to say:
  • High-quality materials and construction
  • Wide range of customization options
  • Great fit and spot-on tailoring
  • Excellent customer service and helpful staff
  • Minimalist packaging
Cons
  • Concerns about the price point
  • Quality issues with certain items
  • Some users reported issues with measurements
  • Insistence on stitching hems at a specific size

Proper Cloth's Shipping Policy

Proper Cloth offers fast delivery and a guaranteed fit or remake for their custom-made shirts. However, international shipping is not free, and there may be complications with shipping and challenges with sizing. The brand provides a Perfect Fit Guarantee, allowing up to two complimentary remakes for both shirts and tailored clothing, and supports tailoring expenses up to a certain amount. Unfortunately, there is no information provided about shipping prices, shipping costs, or shipping deals for purchases over a certain price.

Proper Cloth's Return Policy

Proper Cloth offers a Perfect Fit Guarantee, which allows customers to request up to two complimentary remakes for both shirts and tailored clothing. The brand also supports tailoring expenses with reimbursements of up to $125 for a suit, $75 for a tailored jacket, and $50 for tailored pants. However, there is no information available on the brand's return policy, such as time limits or instructions for returning a purchased item. It is recommended that customers contact Proper Cloth's customer service for more information on their return policy.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
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100
This brand offers products that are on the pricey side.
Quality Score
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100
This brand offers products that are on the pricey side.
DTCetc Score
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100
This brand offers products that are on the pricey side.
Target Audience

Fashion-conscious men

Stereotype

Fashion-conscious

Pricing Rating
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100
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Proper Cloth on Socials

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