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Apparel — Urbanite

Only NY

Only NY is a United States-based modern apparel retailer that sells unisex Clothing. Only NY is inspired by New York City, its streets, culture, and unique art. By making high quality goods in limited quantities, Only NY seeks to create accesible and timeless apparel for a wide-range audience.

Only NY
DTCetc Score
71
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Only NY is an independent New York City-based brand founded in 2007 that creates intentional apparel and goods reflecting New York's culture. The brand collaborates with cultural institutions and holds city licenses, positioning itself as part of NYC's cultural fabric.

Who shops at Only NY

The brand appeals to those interested in New York City-inspired apparel and goods with an authentic, arts-focused perspective.

Only NY
100%
Direct-to-consumer
Apparel
Category
03

The DTCetc bottomline

71
/100
Overall score
Quality85
Sustainability50
Value for money80
Category
Apparel
Style
Urbanite
Website
onlyny.com ↗
04

What customers say

Customers love
  • Free US shipping on orders over $200
  • Founded in 2007 with long-standing collaborations with NYC cultural institutions
  • Orders typically processed within 1-3 business days for in-stock merchandise
  • 30-day return window for full-priced items
  • Independent brand rooted in NYC communities
05

Popular products

Shop the range ↗

Only NY shipping policy

Free shipping over $200

Orders ship from Austin, TX and are typically processed within 1-3 business days for in-stock merchandise. Shipping rates are calculated based on weight, dimensions, and receiver location, with free US shipping on orders over $200.

Only NY return policy

30-day return window

Full-priced items can be returned or exchanged within 30 days of purchase if unworn, unused, with tags, and in original packaging. Return shipping costs are the customer's responsibility unless Only NY is responsible for the cause of the return.

06

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