Lulus Dresses

Lulus is an online fashion destination for modern women, offering luxury wear for any special occasion. Founded in 1996, the contemporary brand offers unique categories like weddings and animal print shoes, plus four main product categories: wedding, prom dresses, sweaters, and shoes. Shop Lulus and get ready to look and feel your best!

Category
Apparel
Socials
88
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Lulus Dresses

Lulus is an online women’s retailer founded in 1996, offering luxury wear for any special occasion. The contemporary fashion brand offers unique categories like weddings and animal print shoes, and ships internationally to over 50 countries. Customers can take advantage of promotions like free shipping on orders over $150, a 15% off newsletter sign up promo, and discounts for students. Lulus also offers four main categories of products, including wedding, prom dresses, sweaters, and shoes.

Who Shops At Lulus Dresses

Lulus caters to fashion-forward women seeking stylish and elegant clothing for special occasions. They appreciate the brand's unique product categories, such as wedding and animal print shoes, and enjoy taking advantage of promotional offers and international shipping.

What customers love about Lulus Dresses

Here's what shoppers have to say:
  • Lulus clothing is consistently good quality and consistent with sizing, and not overly priced.
  • Lulus offers a wide variety of fashionable options for amazing prices.
  • Lulus sizing is consistent and the clothing can keep up with changing styles, last past multiple washes, and fit well.
  • Lulus reviews often include photos of people wearing the dresses, making it easier to assess if a particular style would be flattering.
  • Lulus also sells brands that aren't their own.
Cons
  • The quality of Lulus Dresses is inconsistent and not worth the price.
  • The sizing is often inaccurate and can be frustrating to deal with.
  • The customer service at Lulus is lacking and unhelpful.

Lulus Dresses's Shipping Policy

For domestic orders, Lulus offers free ground shipping for orders over $50, which usually takes 2-3 days to process and ship out. For orders under $50, there is a flat rate of $5 for Ground Shipping, $9 for 3-day Shipping (orders must be placed before 10 am PST), $18 for 2-day Shipping (orders must be placed before 10 am PST), and $25 for 1-day Shipping (orders must be placed before 10 am PST). For international orders, shipping costs and times vary for each country and must be selected by the customer.

Lulus Dresses's Return Policy

Lulus' return policy allows customers to return or exchange items within 30 days of delivery. Customers must start the exchange process within 30 days of delivery and must send in the item within 10 days of starting the exchange process. If the item is not sent within 10 days, Lulus will charge a $7 shipping fee. Returns cannot be processed after 30 days and any damaged items will be subject to a shipping fee. No items are non-returnable. It takes the company up to 14 days to process a return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
88
/
100
This brand offers products that are on the pricey side.
Target Audience

Young Women

Stereotype

Fashionista

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
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80
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Sustainability Score
90
/
100
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Quality Score
90
/
100
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DTCetc Score
88
/
100
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Lulus Dresses on Socials

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