Kith

Kith is a high-end lifestyle brand founded in 2011 by Ronnie Fieg, offering luxurious statement pieces that marry style and functionality. It has locations in cities such as Tokyo and Paris, is featured in GQ and Highsnobiety, and has been worn by celebrities such as Justin Bieber and Bella Hadid. Kith is also committed to sustainable efforts like Project Earth.

Category
Apparel
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Kith

Kith is a high-end lifestyle brand founded in 2011 by Ronnie Fieg, offering a wide selection of apparel, shoes, and accessories for men, women, and kids. It has locations in cities such as Tokyo and Paris, and is featured in various media outlets such as GQ and Highsnobiety. Kith has been worn by celebrities such as Justin Bieber and Bella Hadid, and is involved in sustainable efforts like Project Earth. With its sleek and clean designs, Kith offers luxurious statement pieces that marry style and functionality.

Who Shops At Name

Kith is a high-end fashion brand that offers designer pieces and expensive prices. It specializes in neutral shades and muted tones, and its aesthetic is best described as a down-toned L.A look. It is the kind of label that celebrities would wear during their off-days.

What customers love about Kith

Here's what shoppers have to say:
  • Kith offers great collaborations and creative designs that bring the collaborator brand into the Kith universe.
  • The quality of their products is great and the higher price is justified.
  • The clothing fits well and the fabric is excellent.
  • The design and fit of the clothes is superb and lasts over time.
  • The retail stores are awesome to check out.
Cons
  • Kith's products may not appeal to everyone and rely heavily on cultural trends.
  • The value of Kith's products may not always match their price point.
  • Kith's prices may be considered high for some customers.
  • Kith's return policy only allows for store credit, not refunds.
  • Some customers have reported poor experiences with Kith's customer service, including unresponsive emails and undelivered orders.

Kith's Shipping Policy

Kith offers shipping to customers in the United States for a fee of $10. International orders vary depending on the country, and customers will be provided with a tracking number and confirmation email. For purchases over a certain price, Kith offers free shipping. The brand ships to several countries outside the US, including Thailand, Canada, and Ukraine.

Kith's Return Policy

Kith offers a 30-day window for customers to return their items. Customers are refunded in the form of a gift card instead of the original amount, and a $8 fee is deducted to cover restocking fees. To return an item, customers must print the return label from the portal on the Kith website. Items must be returned within 30 days and the company typically takes around 5-7 business days to process a return. Certain items such as sale items, underwear, and lingerie are non-refundable.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Luxury Consumers

Stereotype

Bougie

Pricing Rating
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Sustainability Score
80
/
100
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Quality Score
90
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100
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DTCetc Score
84
/
100
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Kith on Socials

View this profile on Instagram

Kith (@Kith) • Instagram photos and videos

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