Inamorata

Inamorata is a fashion brand founded by Emily Ratajkowski, primarily known for its swimwear line. The brand was established in 2017 and designs swimwear to be stylish, comfortable, and flattering, with a range of sizes and styles to suit different body types and preferences. In addition to swimwear, the brand also offers a selection of clothing and accessories, including tops, bottoms, dresses, and cover-ups. Inamorata is known for its commitment to high-quality materials and craftsmanship, as well as its focus on creating pieces that are both fashionable and functional.

Category
Apparel
Specialty
Socials
65
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Celebrity Endorsed
Female Founder
Influencer Approved

DTCetc’s Take

About Inamorata

Inamorata is a fashion brand founded by Emily Ratajkowski and Kat Mendenhall that offers a collection of cool and streamlined pieces that are perfect for any occasion, from the corner bodega to a night out. Inamorata embraces the full spectrum of the female form, rejecting the tired old myths about body image, and making women look and feel confident in the process. From the perfect crop top to the must-have LBD, Inamorata offers pieces that are both stylish and comfortable. The brand's beach attitude taken to the city is all about self-love and confidence, and the pieces are designed to make the wearer feel good about themselves.

Who Shops At Inamorata

Inamorata attracts fashion-forward women who appreciate cool and streamlined pieces that make them feel confident and comfortable. The brand's commitment to embracing the full spectrum of the female form and promoting self-love makes it a popular choice among women of all shapes and sizes.

What customers love about Inamorata

Here's what shoppers have to say:
  • Products are of high quality and as advertised
  • Shipping is prompt and on time
  • Sizing is accurate
  • Enjoyable shopping experience
  • Fast delivery to international locations
Cons
  • The swimwear is more suited for lounging and posing than for actual swimming.
  • The quality and elasticity of some of the pieces are lacking.
  • The sizing and material consistency between different styles can be hit or miss.
  • The durability of the material may not be up to par for the price point.

Inamorata's Shipping Policy

Inamorata's shipping policy states that orders are processed Monday through Friday, excluding holidays, and may take up to three business days to process. However, during sale and new collection launches, extra processing days may occur. Orders are dispatched in the order that they are received, and customers should check their order confirmation for any additional processing days. Inamorata is only able to ship orders to General Delivery, P.O. Boxes, APO, FPO, U.S. Territories via USPS.

Inamorata's Return Policy

Inamorata allows customers to return items within 21 days of the shipping date, as long as the items are in their original condition with tags and liners attached. The brand offers free returns and exchanges for domestic orders, and customers must include their original invoice with their return. All returns are subject to inspection, and items that have been worn, soiled, altered, or damaged are not eligible for return. Non-returnable or final sale items cannot be returned or exchanged. It is important to note that returns sent without authorization will be returned to the sender.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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70
This brand offers products that are on the pricey side.
Sustainability Score
50
/
100
This brand offers products that are on the pricey side.
Quality Score
65
/
100
This brand offers products that are on the pricey side.
DTCetc Score
59
/
100
This brand offers products that are on the pricey side.
Target Audience

Confident fashion-forward women

Stereotype

Confident

Pricing Rating
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Sustainability Score
50
/
100
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Quality Score
65
/
100
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DTCetc Score
59
/
100
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Inamorata on Socials

View this profile on Instagram

Inamorata (@Inamorata) • Instagram photos and videos

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