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FashionNova
FashionNova is a United States-based lifestyle apparel retailer that sells men's and women's Clothing. FashionNova delivers the latest fashion trends weekly for you to feel unapologethically sexy. FashionNova has grown to be a part of pop culture bacause of their increadibly stylish yet affordable products.
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DTCetc’s Take
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Fashion Nova is a US-based fast fashion retail company founded by Richard Saghian in 2006, offering stylish, affordable clothing for women, men, children, and people with curves. It has become hugely popular, achieving 4th most searched fashion brand in 2017, and becoming the top searched fashion brand in 2018. It has a large social media following and has been endorsed by celebrities like Cardi B, Amber Rose, and the Kardashian sisters. The company offers a 30-day return policy, free shipping over $75, and embedded currency on the website. However, there is suspicious manufacturing information and duty fees and taxes are the buyer’s responsibility.
Fashion Nova is an inclusive brand that offers clothing and accessories for customers of all sizes, ages, and budgets. Initially only catering to women, the brand has since expanded to include men's and children's items. The price ranges of their products make it possible for people with tighter budgets to access fashionable items.
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Here's what shoppers have to say:
- Fashion Nova has fast shipping and their clothes are priced well.
- Many customers have had good luck with the clothes they have purchased from Fashion Nova, with 90% of the clothes fitting well.
- Customers are able to express themselves freely.
Cons
- The quality of FashionNova's clothing is inconsistent and often not worth the price.
- The sizing can be unpredictable and may not fit as expected.
- The customer service can be slow and unresponsive, making it difficult to resolve issues.
For US orders, Fashion Nova offers Standard Shipping for $5 (4-7 business days), Expedited Shipping for $10 (4 business days), and Rush Shipping for $15 (1 business day). If the order is over $75, Standard Shipping is free, and Expedited Shipping is $5. For Canadian orders below $75, Standard Shipping is $7 (5-7 business days), and Express Shipping is $15 (2-3 business days). For orders over $75, Standard Shipping is free and Express Shipping is $15. For international orders below $125, Standard Shipping is $8 (7-12 business days), and Express Shipping is $15 (4-6 business days). For orders over $125, Standard Shipping is free and Express Shipping is $15. All duties and taxes for international orders are the responsibility of the buyer.
Fashion Nova offers a 30-day return window from the date of delivery for customers to return items if they are unhappy with them. Customers will receive a Fashion Nova gift card for their return, which can be used in-store or online. Items must be unworn, unwashed, and have their original tags attached to be accepted for a return. Customers can use the online return portal to make the return process easier. Final sale items are not eligible for return. It typically takes 5-7 business days for the return to be processed.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
80
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100
This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
84
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100
This brand offers products that are on the pricey side.
Target Audience
Young, trendy, inclusive
Stereotype
Trendy
Pricing Rating
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Sustainability Score
80
/
100
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Quality Score
90
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100
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DTCetc Score
84
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100
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