Coterie

Coterie is a high-performing diaper and baby wipe system. Our diapers are the most absorbent and wicking, with the cleanest materials. The Coterie™ app lets you connect with your child. Coterie™ is a must have for any parent seeking the highest performance products in every aspect of their child's life.

Category
Baby
Socials
75
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Coterie

Coterie is a premium diaper and wipes brand founded by Frank Yu and was born out of Frank's search for a diaper that not only looked good but also performed better than anything on the market. Coterie's small but mighty team obsesses over every detail of their products to ensure they work better, feel better, and look better than anything else out there. Coterie's diapers are built from the ground up to be superior in every way, with a focus on using high-quality materials and innovative design. The brand's goal is to make diapering a little bit easier and even delightful for parents.

Who Shops At Coterie

Coterie's target audience includes parents who seek premium diapers and wipes that are designed with attention to detail, quality materials, and innovative design. They appreciate the brand's dedication to making diapering a little bit easier and even delightful for parents.

What customers love about Coterie

Here's what shoppers have to say:
  • The brand's diapers are the absolute best and organic, making babies smile.
  • The diapers are super soft, absorbent, and fit well.
  • Coterie diapers are the favorite among other brands tried, with excellent absorbency and can handle most blowouts and overnight pee.
  • The diapers keep babies dry and have no leaks at all, with easy switching of sizes and wonderful quality.
Cons
  • Diapers may not be as absorbent or leak-proof as expected
  • Some customers have found the fit to be too small or not suitable for their child
  • There have been reports of leaks while using Coterie diapers
  • Some customers have not found the brand to be any different or better than other diaper brands

Coterie's Shipping Policy

Coterie currently ships to all 50 states in the US, but cannot ship to P.O. Boxes, APO and FPO addresses. Free standard shipping is available for orders over $49 to the 48 contiguous United States, while trial packs and orders under $49 incur a $7.50 shipping fee. Express shipping is also available for $25. For orders to Alaska and Hawaii, only express shipping is available for $25, with most orders arriving within 2 to 3 business days. Orders placed before 12:00 pm local time generally ship the same day from either the CA or NJ warehouse. Standard shipping via UPS Ground Residential has a transit time of 2 to 5 business days, while orders under $49 and Trial Pack orders ship via UPS Sure Post with a transit time of 7 to 14 business days. Customers can also choose to expedite their orders using Express shipping for $25 with UPS 2nd Day Air.

Coterie's Return Policy

Coterie does not currently accept returns, but if the size purchased is too small, customers can apply the cost of any unopened packs to their next order on a limited basis. Exchanges for a smaller size are not offered, but customers can use the bigger size in the future as children grow into it.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
50
/
100
This brand offers products that are on the pricey side.
Quality Score
75
/
100
This brand offers products that are on the pricey side.
DTCetc Score
66
/
100
This brand offers products that are on the pricey side.
Target Audience

Premium parents

Stereotype

Upscale

Pricing Rating
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Sustainability Score
50
/
100
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Quality Score
75
/
100
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DTCetc Score
66
/
100
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Coterie on Socials

View this profile on Instagram

Coterie (@Coterie) • Instagram photos and videos

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