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Coconut Cult is a brand that was founded by a team of health enthusiasts. They specialize in producing yogurts that are naturally effervescent and packed with live cultures that create a healthy environment in the gut. Unlike many of the yogurts sold in stores today, their yogurts are not super sweet but instead have a tangy and bubbly taste that is similar to kombucha. The brand's core yogurts, Chocolate Mousse and Original, are USDA certified organic, and they only use organic ingredients in all their products. Their yogurts contain prebiotics from whole food ingredients like coconut, cacao, and organic fruits, which help probiotics come alive and do their job in creating a healthy gut environment. Consuming their yogurts is believed to have many benefits, including less bloating, better digestion, maintaining healthy weight, and boosting immunity.
Coconut Cult's clientele includes health enthusiasts who seek natural, effervescent yogurt products packed with live cultures and organic ingredients. They appreciate the tangy, bubbly taste and the potential health benefits, such as better digestion and boosted immunity.
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Here's what shoppers have to say:
- The taste of Coconut Cult yogurt is beyond comparison, smooth, creamy, tasty, and light.
- The yogurt tastes like dessert and is so thick and delicious.
- The rich chocolate flavor is like chocolate mousse, not yogurt.
- Coconut Cult yogurt is a fridge staple and worth the price.
- It's a guilt-free indulgence.
- The yogurt is a must-try, and the best yogurt out there.
Cons
- The taste may not be suitable for everyone.
- The product is relatively expensive for its size.
- The flavor profile may be too sour for some consumers.
- The serving size may not be sufficient for some individuals.
- The product may not meet expectations.
Coconut Cult yogurt is fermented in-house and shipped within two weeks. Customers will receive an email and text message notification when their order has shipped and when it is delivered. Shipping typically takes about two days from the time it leaves their facility.
Coconut Cult does not accept returns for their perishable products. However, they do offer re-ships in the event that the product is damaged or delayed due to their shipping partner, FedEx.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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70
This brand offers products that are on the pricey side.
Sustainability Score
80
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100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
82
/
100
This brand offers products that are on the pricey side.
Target Audience
Health enthusiasts, natural food lovers, organic consumers
Stereotype
Health enthusiast
Pricing Rating
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Sustainability Score
80
/
100
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Quality Score
80
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100
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DTCetc Score
82
/
100
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