DTCetc is going through periodic scheduled maintainence. We will be back soon. Meanwhile check out our socials
Atoms
Atoms is a New York footwear company that believes feet come in sizes too. Customers can order their shoes for the left and right foot in two different sizes, to get perfectly fitting kicks. Atoms also offers "Quarter Sizes," meaning there are 24 ½ combinations of width and length.
95
/
100
DTCetc Score
Brand Tags
DTCetc’s Take
Popular Products
No items found.
Atoms is a New York-based startup founded in 2015 by Waqas Ali and Sidra Qasim. They specialize in everyday sneakers for men and women, offering customizable sizes in quarter increments and the ability to buy different sizes for each foot. Their sleek and minimalist designs have earned them positive attention from media outlets like Forbes, Esquire, Vogue, British GQ, TechCrunch, and Bloomberg, as well as the admiration of investors and celebrities like Redditt co-founder and investor Alexis Ohanian. Their shoes feature copper threads that kill bacteria, a soft midsole for cushioning, and easy-on-and-off laces. Atoms sneakers start at $129, and they offer discounts for referrals and free shipping and returns.
Tech-savvy customers who prioritize comfort, style, and sustainability in their footwear would find Atoms useful. These customers are likely to be early adopters of new technology and appreciate the innovative use of copper threads in Atoms sneakers to kill bacteria. They also value minimalist design and customization options, which Atoms offers with their quarter size increments and ability to buy different sizes for each foot.
These customers prioritize comfort in their footwear and appreciate the soft midsole cushioning that Atoms provides. They also value sustainability and are attracted to Atoms' commitment to reducing waste by offering customizable sizes and using eco-friendly materials.
Overall, Atoms aligns with the values of tech-savvy customers who prioritize comfort, style, and sustainability in their footwear. They appreciate the innovative use of technology, customization options, and minimalist design that Atoms offers.
Products powered by Next Big Shop - get real time product and sales insights on any Shopify store.
Here's what shoppers have to say:
- The shoes are extremely comfortable and hold their shape well, making them suitable for all-day wear.
- The brand story is impressive, and the shoes come in a cool box.
- The elastic laces are a great feature and make tying shoes unnecessary.
- The shoes are durable, and the material is amazing.
- They are suitable for any occasion.
Cons
- The quality of Atoms products is inconsistent.
- Customer service can be slow to respond and unhelpful.
- Shipping times are often longer than advertised.
Atoms offers free shipping to locations within the U.S. Orders are shipped out within 2 days and items are typically delivered between 2-7 business days. For purchases over a certain price, Atoms offers free shipping. For international orders, shipping costs and delivery times vary depending on the destination.
Atoms offers a convenient return policy for their shoes, allowing customers to log in to Atoms’ Returns Portal on the brand’s website to generate a pre-paid return label and drop off the item at a shipper. Customers must return the shoes within 10 days of delivery and refunds will be initiated within 2 business days of the company receiving them. However, Atoms masks are not eligible for returns or exchanges.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
80
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
95
/
100
This brand offers products that are on the pricey side.
DTCetc Score
81.66666666666667
/
100
This brand offers products that are on the pricey side.
Target Audience
Young adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
90
/
100
This is a placeholder
Quality Score
95
/
100
This is a placeholder
DTCetc Score
81.66666666666667
/
100
This is a placeholder
Greats
Greats is a United States-based classic apparel that sells men's and women's Footwear. Greats makes shoes meant to be worn for a lifetime. Inspired by the no BS attitude of iconic retro sneakers, Greats offers timeless, luxurious, responsibly made shoes that are as durable as stylish.
Speciality
KOIO
Koio is a United States-based modern apparel retailer that sells men's and women's Footwear. Koio blends European quality with American attitude to create the perfect pair of shoes. Koio's sneakers are made with incredible craftsmanship and modern design, offering versatile shoes that pair well with any outfit.
Speciality
M.Gemi
M. Gemi is a United States-based modern apparel retailer that sells men's and women's Footwear. M. Gemi pays attention to detail to create impeccable quality handmade shoes. Inspired in Italian craftsmanship, M. Gemi offers the highest quality materials and an elevated modern design.
Speciality
Rothy's
Rothy's is a United States-based sustainable apparel retailer that sells women's Footwear. Rothy's prioritizes the Earth by crafting eco-friendly materials into stylish everyday products. Rothy's minimalist aesthetic provides an effortless look that plays well with any outfit at any time.
Speciality
Tecovas
Tecovas is a direct-to-consumer (D2C) brand specializing in high-quality cowboy boots. They were founded with the aim of offering boots of exceptional quality at a fraction of the price of similar top-quality brands. How do they do this? By cutting out the middleman and selling directly to consumers! If you're looking for high-quality, well-made boots that won't break the bank, Tecovas is a great option! Their simple designs are perfect for anyone who wants a classic cowboy boot that will last for years.
Speciality
Allbirds
Allbirds is a United States-based athletic apparel retailer that sells men's and women's Footwear. Allbirds naturally makes comfortable shoes that are simple and practical. Made with wool and innovatively constructed, Allbirds' shoes are lightweight, stlylish and durable.
APL
APL offers luxury performance shoes and apparel for men and women, designed to provide optimum comfort and style for all aspects of your lifestyle. Their patented technologies and innovative designs cater to athletes and fitness enthusiasts alike.
Speciality
Atreyu
Atreyu's running shoes embody simplicity and hard work, offering a range of styles suitable for all levels of experience. Their Supercritical EVA compound ensures comfort, durability, and responsiveness, while the Base Trail and Artist cater to off-road adventures and race day potential.
Aurelien shoes
Aurelien shoes offer timeless style and artisanal craftsmanship with the finest natural raw materials. Their shoes embody carefree elegance and are made with desired materials, providing unmatched value-for-money in high-end fashion.
Birdies
Birdies is a United States-based classic apparel retailer that sells women's Footwear. Birdies says goodbye to uncomfortable heels and hello to stylish flats (that are secretly slippers). Birdies has the comfort of women in mind while understanding the importance of looking good, with Birdies you don't have to choose.
Speciality
Be the first to know the hottest in online brands.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.