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Soufflé
Discover Soufflé, the French brand reinventing responsible and attractive cuisine. Made in France, their healthy products are free of controversial additives, perfect for food enthusiasts who value a responsible business model.
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DTCetc’s Take
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Soufflé was founded in 2020 by passionate French entrepreneurs who wanted to reinvent responsible and attractive cuisine. Soufflé is dedicated to defending Made in France and only offers healthy products that are free of controversial chemical additives. Their commitment to a responsible business model is evident through their work with the French startup Greenly and their pursuit of the BCorp certification. Soufflé believes that cooking is at the heart of our lives, culture, and well-being, and their products reflect this belief. With Soufflé, customers can enjoy slow exploration of flavors and take care of themselves and their loved ones with healthy, delicious food.
Soufflé customers are food enthusiasts who appreciate responsible and attractive cuisine made in France. They value healthy products free of controversial chemical additives and support the brand's commitment to a responsible business model. Soufflé's clientele likely consists of individuals who enjoy exploring flavors and taking care of themselves and their loved ones with healthy, delicious food.
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Here's what shoppers have to say:
- Great cookware made in France.
- Very colourful branding, which is lovely.
- Their lasagna dish is both lovely and super handy.
Cons
- The brand could benefit from better community engagement and interaction.
- Customers would appreciate more content from Soufflé.
Soufflé offers three delivery options for customers who place orders on their website. The first option is home delivery in 48 hours via Colissimo, which is free for purchases over 50€ and costs 10€ otherwise. This service does not require a signature and can be delivered to a caretaker or mailbox. The second option is delivery to a La Poste relay point or Pick Up Station relay in 48 hours, which is also free for purchases over 50€ and costs 10€ otherwise. The third option is home delivery in 24 hours via Chronopost, which costs 15€ regardless of the amount of the order and requires a signature. Soufflé delivers to all countries in the EU zone for a flat rate of 10€ using Colissimo.
Soufflé offers a hassle-free return policy for all its products. Customers have 60 days to return items from the Oven and Cooking ranges. Returns are free of charge, and customers can even use the products before returning them. To initiate a return, customers can visit the Soufflé returns portal and enter their order number and email address. They can then select the product(s) they wish to return and the reason for the return. Once the return is validated, customers will receive an email with a pre-paid return label to stick on the package.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
80
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100
This brand offers products that are on the pricey side.
Quality Score
85
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100
This brand offers products that are on the pricey side.
DTCetc Score
77
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100
This brand offers products that are on the pricey side.
Target Audience
Foodies, health-conscious, responsible consumers
Stereotype
Health-conscious
Pricing Rating
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Sustainability Score
80
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100
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Quality Score
85
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100
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DTCetc Score
77
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100
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