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Aerin Perfume
Aerin is a luxury lifestyle brand founded in 2012 by beauty legend Estée Lauder's granddaughter, Aerin Lauder. It offers a wide selection of beauty products, fragrances, fashion items, and more with aesthetically pleasing packaging, available in retail stores worldwide.
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Aerin is a luxury lifestyle brand founded in 2012 by beauty legend Estée Lauder’s granddaughter, Aerin Lauder. The brand has been featured in multiple media outlets and has retail stores across the United States. Aerin offers a wide selection of beauty products, fragrances, fashion items, and more with aesthetically pleasing packaging. The company also has a 30-day return policy and is available in retail stores worldwide. However, Aerin is more expensive than competing brands and does not offer international shipping.
Aerin Perfume is a luxury beauty brand marketed towards women in their thirties and over, but some of the fragrances also appeal to younger women. The brand caters to those who have the means to treat themselves to luxury beauty and decor items, as the price points are on the higher end.
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Here's what shoppers have to say:
- Wide selection of products
- Aesthetically pleasing packaging
- Positive reviews from big brands
- Available online and in stores
- Respectable returns policy
Cons
- Perfumes out of price range
- Scents may not appeal
- Price and longevity concerns
Aerin's shipping policy states that they only ship within the continental US. Orders may take up to 3 days for processing and they offer two delivery options: standard (arriving in 7–10 business days) and two-day shipping. For domestic customers, there is free shipping on orders over $150 and a percentage off when you reach the two-day shipping minimum. Aerin does not ship internationally.
Aerin has a 30-day return policy for unused products in their original packaging. To return an item, customers must get in touch with the brand to receive a prepaid UPS return label, specify their reason for returning the item(s) on the form included in their package, box everything back up with the original packing slip, and attach the return label to the outside of their package and drop it off at their local post office. The company will process the return within a few business days. Items that have been used or are not in their original packaging are not eligible for return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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90
This brand offers products that are on the pricey side.
Sustainability Score
50
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This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
78
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100
This brand offers products that are on the pricey side.
Target Audience
Luxury Women
Stereotype
Affluent
Pricing Rating
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Sustainability Score
50
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Quality Score
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DTCetc Score
78
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100
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