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Platejoy
Clean Eating Meal Plans from PlateJoy. We take all the guesswork out of meal planning and cooking with these chef-inspired 7-day programs for weight loss and overall health. They combine fresh, simple ingredients to create delicious recipes that you can easily follow in your own kitchen.
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DTCetc’s Take
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Platejoy is a personalized meal plan service founded in San Francisco in 2012 by MIT neuroscience student Christina Bognet. The brand offers a flexible meal plan service that provides weekly recipes and grocery lists tailored to individual needs. Platejoy follows evidence-based medical advice for safe weight loss and healthy daily eating. The brand aims to help individuals achieve optimal health and wellbeing through personalized nutrition. Platejoy offers a customizable experience that accommodates dietary restrictions and preferences, and offers recipes covering a variety of cuisines. The brand has gained recognition from various media outlets and is suitable for individuals, couples, and families. Platejoy is a valuable service that has helped many customers in multiple ways, including teaching them food management, encouraging healthier eating habits, and saving time and money.
Platejoy would be useful for customers who are looking for a personalized meal plan service that accommodates their dietary restrictions and preferences. These customers are interested in healthy and balanced meals that are backed by scientific evidence and created by nutritionists. They may also be looking to save time and money on grocery shopping while still having control over their shopping. Customers who are looking to lose weight or manage their food intake would also find Platejoy useful, as the service offers controlled portions and plans for weekly meals. These customers are likely to be tech-savvy and comfortable using mobile apps to manage their meal plans. When making a purchase, these customers look for flexibility and customization, as well as evidence-based advice and cost-efficiency. They may also value convenience and time-saving features, such as mobile grocery lists and optional grocery deliveries.
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Here's what shoppers have to say:
- Personalized Meal Plans
- Grocery List Simplification
- Affordability
- Sustainability
Cons
- Lengthy onboarding process
- Manual adjustments to shopping list
- Lacking variety of meals
We don't have any information on Platejoy's shipping policy at this time.
We don't have any information on Platejoy's return policy available at this time.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
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This brand offers products that are on the pricey side.
Quality Score
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This brand offers products that are on the pricey side.
DTCetc Score
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This brand offers products that are on the pricey side.
Target Audience
Health-conscious, personalized, tech-savvy
Stereotype
Health-conscious
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Blue Apron
Blue Apron Inc., founded in 2012, is a service that delivers ingredients and recipes to create home-cooked meals. Customers choose the number of recipes they want each week, choose their preferred delivery days, and put in their orders online. The company was created by Matt Salzberg, Ilia Papas and Russ Jen in New York City and is now headquartered in New York as well as Jersey City, NJ.
Speciality
Daily Harvest
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Speciality
Huel
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allplants
allplants is a vegan meal delivery service founded in 2016 by brothers Jonathan and Alex Petrides. It offers 30+ chef-made recipes balanced by a nutritionist and featuring at least two servings of fruits or veggies. As a Certified B Corporation, allplants is committed to sustainability and offers free delivery. Its menu includes breakfast, lunch, dinner, and drool-worthy desserts, making it an easy choice for those looking to try out a plant-based lifestyle.
Diaspora
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Every
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Fiid
Fiid is the perfect solution for busy health-conscious individuals who want to enjoy delicious plant-based meals without sacrificing convenience or taste. Packed with natural ingredients and veggies, Fiid makes healthy eating easy and accessible.
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Freshly
Freshly does all the shopping, chopping and cleanup for you. We send you delicious, satisfying meals—never frozen—that are ready to cook in just 3 minutes.
Speciality
Gobble Meals
Gobble Meals offers chef-designed meal kits that deliver the convenience of takeout and the satisfaction of a home-cooked meal. Their diverse weekly menu caters to a wide range of tastes and dietary preferences.
Green Chef
Green Chef delivers fresh, premium ingredients and foolproof recipes to your door. From Paleo to Vegan to Keto, we have you covered with everything you need to cook amazing dinners for your family.
Speciality
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