DTCetc is going through periodic scheduled maintainence. We will be back soon. Meanwhile check out our socials
Loftie
"Get a good night's sleep with Loftie, the innovative company founded in 2019 by Matt Hassett, Lindsay Tyrpien, Ryan Rhodes, Zack Willis, and Leo Wong. With a focus on wellness, Loftie's intuitive design and limited features help reduce smartphone dependence, ensuring you wake up refreshed and ready to take on the day."
70
/
100
DTCetc Score
Brand Tags
No items found.
DTCetc’s Take
Popular Products
No items found.
Loftie, founded in 2019 by Matt Hassett, Lindsay Tyrpien, Ryan Rhodes, Zack Willis, and Leo Wong, is a company that aims to help people improve their sleep quality by reducing their dependence on smartphones. Loftie's intuitive design and intentionally limited features make it easy for users to fall asleep and wake up refreshed. The company believes in using technology as a tool, not a destination, and prioritizes user privacy by not collecting any data. With a focus on wellness, Loftie is committed to helping people improve their overall health by getting a good night's sleep.
People aiming to improve their sleep quality by reducing their dependence on smartphones will find Loftie's intentionally limited features and commitment to user privacy helpful in achieving a good night's sleep.
Products powered by Next Big Shop - get real time product and sales insights on any Shopify store.
Here's what shoppers have to say:
- Users love the design and aesthetic of the Loftie clock.
- Many appreciate the variety of features, including white noise, alarm, nightlight, and Bluetooth connectivity.
- The clock's progressive wake-up noises are effective at waking users up.
- The Loftie is easy to use and set up.
- Users appreciate the ability to personalize the clock with different alarm sounds and volume options.
- Several users have praised the customer service provided by Loftie.
Cons
- Connectivity issues with sound machine and alarm
- Clock freezing and requiring constant plug-in
- Inconsistent syncing with app and variable volume on relaxation tracks
- Lack of Bluetooth connectivity for the price
- Insufficient bug and reliability testing before release
- Random noises resembling mini explosions throughout the day
- Unintuitive app and inability to rely on clock for phone separation
Loftie offers free shipping for orders within the United States. Orders are processed the next business day and delivered within two to five business days via UPS SurePost or UPS Ground, although there may be delays due to COVID-19. Customers are advised to contact support@byloftie.com immediately if there are any errors with their shipping address. Loftie does not currently offer international shipping, but their products can be found at MoMA Design Store in the US, and SSENSE and Holt Renfrew in Canada.
Loftie offers a 60-day return policy for orders placed on their website. All parts and accessories must be in like-new condition and returned in the original packaging. If the returned Loftie arrives damaged or incomplete, the customer is eligible for up to a 50% refund. Sleep masks and Dark Dots are not eligible for returns, and puzzles can only be returned if unopened and in like-new condition. Effective for orders placed on or after 1/27/2023, all returns will incur a return shipping fee that will be deducted from the refund. To initiate a return, customers must visit the return portal on the Loftie website and submit a return request.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
70
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
70
/
100
This brand offers products that are on the pricey side.
DTCetc Score
77
/
100
This brand offers products that are on the pricey side.
Target Audience
Sleep-conscious individuals
Stereotype
Health-conscious
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
80
/
100
This is a placeholder
Quality Score
70
/
100
This is a placeholder
DTCetc Score
77
/
100
This is a placeholder
CB2
CB2 is a modern furniture and home decor brand, and is the sister brand of Crate & Barrel. The furniture and home goods brand is known for their fresh, fun, and playful approach to home decor. In addition to furniture for every room in the house, they also carry a selection of unique kitchenware and home decor items, including lighting, art, and accessories. With their signature urban twist, CB2's products are often designed with small spaces and city living in mind, and their prices make it possible to decorate a first apartment with style.
Speciality
Rove Concepts
Rove Concepts is a furniture and home decor company that was founded in the Pacific Northwest in 2011 with a focus on modern, sophisticated design and quality craftsmanship. They handcraft the majority of their furniture in an artisan workshop and use eco-friendly materials sourced from top regions around the world. Rove Concepts is known for their attention to detail and commitment to sustainability, and they offer high-quality products at affordable prices. In addition to their furniture, they also offer a range of home decor items to add a touch of luxury and style to any space. Their mission is to help people create inspired lifestyles through beautiful, thoughtfully designed products.
Speciality
Soho Home
Soho Home is an interiors brand that offers a range of products for relaxed, sociable living. With more than 25 years of design heritage, the brand was created to mirror the look and feel of Soho Houses around the world. Soho Home offers a range of products, including furniture, tableware, accessories, lighting, home fragrance, and textiles. The brand was born when guests of Soho Houses began asking if they could purchase their favorite pieces from the properties. Each collection is designed collaboratively with the interiors of Soho Houses, drawing inspiration from the surrounding areas, creative communities, and history of each location.
Speciality
4Patriots
4Patriots have made their name with their survival food, but they're a whole lot more than just freeze dried emergency food. They're still the ultimate source for long term freeze dried survival food, right from the USA, but the folks at 4Patriots have now extended their expert knowledge to solar power and emergency power generators. They also make some of the most essential accessories you need to make these work for you.
Speciality
A Good Company
A Good Company is a Swedish eco-friendly lifestyle brand founded by Anders Ankarlid in 2018 with a mission to reduce their environmental impact and help people make more conscious decisions about what they buy. They provide quality essentials made from recycled materials and partner with WeForest to plant new trees in Zambia.
Speciality
Aarke
Aarke is a Swedish brand founded in 2013 by Jonas Groth and Carl Ljungh, dedicated to elevating everyday essentials with a touch of grandeur. Their award-winning Carbonator has become a global success, and Aarke now offers a curated selection of water carbonators, water purifiers, CO2 exchanges, and accessories. Customers can enjoy a sense of sophistication with their daily hydration and can take advantage of free shipping on orders over $50.
Speciality
Aerin Perfume
Aerin is a luxury lifestyle brand founded in 2012 by beauty legend Estée Lauder's granddaughter, Aerin Lauder. It offers a wide selection of beauty products, fragrances, fashion items, and more with aesthetically pleasing packaging, available in retail stores worldwide.
Speciality
Airsign
Airsign's sleek and sustainable vacuum cleaners are a must-have for any eco-conscious home. With a focus on resource efficiency and top-notch performance, Airsign is the leader in home appliance innovation.
Speciality
Allform
Allform is the ultimate in modern modular sofas, with a unique latching system and shelf mechanism for extreme durability. Made from sustainably sourced hardwood, each sofa is scratch, pill, and stain-resistant.
Speciality
Aneski
Indulge in the ultimate cotton experience with Aneski. Their premium extra-long-staple cotton is used to create luxurious bedding sets and comfortable loungewear, all crafted with a commitment to quality and attention to detail.
Speciality
Be the first to know the hottest in online brands.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.