Bluu

Bluu is an eco-friendly outdoor furniture brand founded in 2018 with a mission to provide stylish, durable products and a commitment to sustainability. They partner with American Forests to plant one tree for every umbrella sold, and offer free shipping in the US and a 30-day money-back guarantee.

Socials
90
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DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Bluu

Bluu is an eco-friendly outdoor furniture brand founded in 2018 with a mission to provide stylish and durable products. They have a wide range of patio furniture, umbrellas, and accessories, and have partnered with American Forests to plant one tree for every umbrella sold. Customers can enjoy free shipping in the US, a 30-day money-back guarantee, and an online blog with helpful tips and tricks.

Who Shops At Name

Bluu's target audience consists of eco-conscious individuals who seek stylish and durable outdoor furniture. They appreciate the brand's commitment to sustainability, as evidenced by their partnership with American Forests. Shoppers who enjoy free shipping, money-back guarantees, and useful online resources like Bluu's blog will find the brand appealing.

What customers love about Bluu

Here's what shoppers have to say:
Cons

Bluu's Shipping Policy

Bluu offers free delivery within the 48 contiguous United States. Orders are shipped out within 2–6 business days via UPS, USPS, or FedEx. Unfortunately, Bluu does not currently ship internationally. There are no shipping prices, shipping costs, or shipping deals for purchases over a certain price.

Bluu's Return Policy

Bluu offers a one-year warranty on its products and allows customers to return items within 30 days of delivery. To initiate the return process, customers must email customer service with their order number. All items must be returned with their original parts and documentation, and shipping costs are not refundable. Furniture must not be opened or used if being returned for an exchange. Cancellations can only be made before items are shipped. The company does not specify how long it takes to process returns.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
78
/
100
This brand offers products that are on the pricey side.
Target Audience

Outdoor homeowners

Stereotype

Homeowner

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Sustainability Score
90
/
100
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Quality Score
90
/
100
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DTCetc Score
78
/
100
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Bluu on Socials

View this profile on Instagram

Bluu (@Bluu) • Instagram photos and videos

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