Parade Underwear is a modern underwear company that challenges societal beauty norms and redefines what it means to be sexy. Their soft and breathable products are made with recycled fabrics, and they donate 1% of all profits to Planned Parenthood. Their nostalgic 80’s/90’s designs are tested on ‘normal’ bodies and come in compostable and biodegradable packaging.
Popular Products
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Pros
- Parade Underwear is sustainably made and unique, with soft fabrics that are comfortable and pain-free.
- The brand stands for female empowerment, diversity, and breaking gender stereotypes.
- The product has great fabrics, colors and patterns, and offers high-waisted styles.
- The underwear and bralettes are affordable and sustainable, with a recycling program.
- The underwear is super comfortable and long-lasting, and the brand makes buying underwear fun.
- The underwear is soft and stretchy, with bright colors and neutrals available.
- The underwear offers full coverage and is size inclusive.
- The underwear is buttery soft and the brand has a remarkable ethos.
Cons
- Nothing negative to report on just yet, stay tuned!
DTCetc Bottomline
Young, Diverse, Empowered
Eco-conscious
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95
This brand has a good record for sustainable practices, product sourcing, and manufacturing.
95
The overall product quality for this brand is above average as reported by shoppers.
90
This brand comes highly recommended from the DTCetc team.
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